California’s Social Media Transparency Law
Disclosure Obligations, Hate Speech & AG Reports
Legislators across the United States have been grappling with how to regulate social media companies. In Texas, the 5th Circuit upheld a law limiting how social media platforms can moderate content.[1] In Florida, a brief was filed asking the U.S. Supreme Court to reverse the 11th Circuit’s decision to strike down a law preventing how social media platforms can moderate users.[2] Now, with Governor Newsom signing AB 587 into law, California joins the legislative efforts. Effective January 1, 2024, AB 587 imposes new disclosure and reporting obligations on companies operating social media platforms. A social media platform falls under the law if:- The company operating the platform generated at least one hundred million in gross revenue during the preceding calendar year;[3]
- The platform is a “public or semipublic internet-based service or application”[4] with users “in California;”[5]
- A substantial function of the platform is to connect users to allow them to “interact socially” with each other in the platform;[6] and
- Users can:
- Permitted user behavior and activities on the platform, and activities that may subject the user or their content to negative actions;[12]
- Potential negative actions that may be taken, such as removal, demonetization, deprioritization, or banning;[13]
- Contact information for asking questions about the terms of service;[14] and
- A process by which users can flag content, groups, or other users believed to be violating the terms of service.[15]
- Hate speech or racism.
- Extremism or radicalization.
- Disinformation or misinformation.
- Harassment.
- Foreign political interference.
[1] https://www.politico.com/news/2022/09/16/5th-circuit-upholds-texas-law-forbidding-social-media-censorship-again-00057316. [2] https://www.axios.com/2022/09/21/florida-supreme-court-social-media-law. [3] AB 587, 22680. [4] 22675(e). This excludes services or applications meant to facilitate communication between employees or affiliates within a business or enterprise, so long as the service or platform restricts access to those categories of users. 22675(c). [5] 22675(e). The law provides no guidance on what it means for a user to be “in California,” but the bill’s legislative introduction uses the language “consumers residing in California.” [6] 22675(e)(1)(A). And while the law does not define “interact[ing] socially,” services or platforms that provide “email or direct messaging” services do not satisfy this requirement on that basis alone. 22675(e)(1)(B). [7] 22675(e)(2)(A). Again, this exempts services or platforms in which employees or affiliates can create profiles, when that service or platform restricts access only to those categories of users. 22675(c). [8] 22675(e)(2)(B). [9] 22675(e)(2)(C). [10] 22681. [11] 22676(a). [12] 22675(f). [13] 22676(b)(3). [14] 22676(b)(1). [15] 22676(b)(2). [16] 22677(a). [17] 22677(a)(4)(A). [18] 22677(a)(5)(A)(i).
